TecEd founder and CEO Stephanie Rosenbaum will be honored with the Lifetime Achievement Award of the User Experience Professionals Association (UXPA) International this June at the UXPA 2022 conference in San Diego (UXPA2022.org). One UXPA Lifetime Achievement Award is given each year, and Stephanie will be the 12th winner of this award since its inception in 2009. The award recognizes “individuals who through a lifetime of achievements have contributed to the ... Read More >
Mar 19
Remote User Research / UX Research Opportunities Available Now
During these challenging times, you may still need to move forward with marketing planning and strategic product development that require voice of the customer or target market insights. While face-to-face participant sessions in the research lab or field (home/business/public place) are not possible, there are many effective remote research opportunities available that can move your product initiatives forward. Remote UX research can address specific ... Read More >
Feb 13
Managing Successful Multinational UX Research
What if your target users are all over the world and your UX group is here in the U.S.? TecEd’s multinational clients need to conduct user research with more than American audiences, but what's the best way to do this? Although our goal—rigorous high-quality research that yields rich insights—applies to most UX research, many of the methods, techniques, and tips for achieving it on a global scale are unique to multinational research. This post describes ... Read More >
Oct 12
Automotive In-Vehicle User Experience Testing Tips
Automotive User Experience Testing Considerations User experience research and testing with automotive systems often involves special considerations and challenges that don’t apply with in-lab testing. On your journey to learn from users what they view as an excellent customer experience here are some things you may need to consider: Off-road or on? Some tasks need to be performed while the participant is actually driving, but many can be performed in a ... Read More >
Apr 20
What Are the Challenges of Mobile App Localization? Part Four
An International Localization Case Study: Final Part Four What are the requirements for a mobile app to be successful in multiple languages? This is the fourth post in which we address that question as we describe UX research on localization that TecEd and Cisco worked on together. Cisco Systems developed a mobile application, SalesConnect, for its internal sales force of tens of thousands, as well as partners across the globe. Before investing in costly ... Read More >
Mar 29
What Are the Challenges of Mobile App Localization? Part Three
An International Localization Case Study in Four Parts; Part Three What are the requirements for a mobile app to be successful in multiple languages? This is the third post in which we address that question as we describe UX research on localization that TecEd and Cisco worked on together. Cisco Systems developed a mobile application, SalesConnect, for its internal sales force of tens of thousands, as well as partners across the globe. Before investing ... Read More >
Mar 15
What Are the Challenges of Mobile App Localization? Part Two
An International Localization Case Study in Four Parts; Part Two What are the requirements for a mobile app to be successful in multiple languages? This is the second post in which we address that question as we describe UX research on localization that TecEd and Cisco worked on together. Cisco Systems developed a mobile application, SalesConnect, for its internal sales force of tens of thousands, as well as partners across the globe. Before investing in ... Read More >
Mar 1
What are the Challenges of Mobile App Localization? Part One
An International Localization Case Study in Four Parts What are the requirements for a mobile app to be successful in multiple languages? Beginning with this post, we address that question as we describe UX research on localization that TecEd and Cisco worked on together. Cisco Systems developed a mobile application, SalesConnect, for its internal sales force of tens of thousands, as well as partners across the globe. Before investing in costly ... Read More >
Jun 2
Budgeting for UX? UX ROI Considerations
UX Budgeting Best Practices Whether you are developing a new product or redesigning an existing one, planning and budgeting for UX activities to ensure a good user experience is essential. The product team needs talented UX practitioners, in house or on contract, who can get direct feedback from users starting early in the design cycle. These efforts can make sure that the project investment pays off – that what is launched will help users be successful and ... Read More >
Mar 19
How to Ignite User-Centered Design Thinking: Lessons from the DOE
Ignite User-Centered Design TecEd’s user researcher Wendy Littman previously contracted to the DOE’s Office of Energy Efficiency and Renewable Energy. Here’s what she learned there about getting agency buy-in for User-Centered Design – the tips she shares can be applied to any organization. Originally published in DigitalGov. So you’ve done a couple of usability studies, and a few people are starting to “see the light.” Now you’d like to take it to the ... Read More >
