When “UX” Really Means “User Expectations”

Real User Expectations I recently attended the 2013 Digital Day event sponsored by Adcraft Club of Detroit. Held last week, the keynote speaker was John Battelle, Federated Media’s Chairman and CEO and multiple digital entrepreneur who helped launch Wired magazine. Battelle’s remarks covered a lot of ground: from the origins of the banner ad (first deployed by the first commercial web magazine “Hotwired” in 1994) to the proliferation of big data (on average ... Read More >