Embrace User-Centered Design Do you remember the first time you looked at your website through the eyes of a customer? It can be haunting to watch someone struggle to accomplish a critical task, and finally declare they’d give up in frustration. This is the defining moment when some organizations decide it’s time to embrace user-centered design (UCD) and build a culture that will nourish and sustain it. How to get started: But what’s the best way to go ... Read More >
Aug 13
Organizing Your Website or Application: It’s All in the Cards
Card Sorting Explained Most developers would love to get inside the heads of their typical users to see how their application or website can best be organized. How can the structure of information on a website or application make the most sense to the typical user? That’s a compelling information architecture-related question that is best answered by the research technique of card sorting. Card Sorting Defined In card sorting, researchers ask ... Read More >
